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giftedviz.com September 26, 2017


Nike releases all new National Basketball Association 'statement edition' alternate jerseys at media event

17 September 2017, 12:37 | Austin Hogan

NikeConnect to Enhance Fan Experience With New Lakers Jerseys

NikeConnect to Enhance Fan Experience With New Lakers Jerseys

- The Minnesota Timberwolves teamed up with Nike to create new Statement Edition uniforms, the two announced Friday.

Teams like Boston, Chicago and Cleveland will wear black uniforms with team-specific details to show strength and power. It will be interesting to see what style changes teams go through during the next few years. "Nike has once again taken the game of basketball to a new level, this time with one of the most advanced jerseys in sports".

One of the world's biggest athletic apparel companies will soon have a plethora of data about customers who bought their NBA jerseys at their disposal thanks to Nike NBA smart jerseys. The trim of the jersey is also navy.

Travel ban should be 'far larger, tougher and more specific'
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Paul Ince states his prediction for Man United v Everton
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The new system, called NikeConnect, is part of both the Swingman jersey and the authentic jerseys that will be available for fans to purchase for $110 and $200, respectively, on September 29.

The new jerseys use a new NikeConnect technology, where each adult-sized Nike NBA Connected Jersey will have an embedded NFC (near field communication) chip that will launch real-time team and player content using your smartphone. Throughout the season, a wealth of exclusive offers and experiences will bring fans closer to the game they love. Some jerseys even make a statement (there's a new statement jersey for every team).



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