A figure that is slightly more encouraging for Amazon is that 20 percent of those who bought something with their voice some a more broad engagement, asking things like "What are my deals?" and "Where is my stuff?" to tracker orders.
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Other brands in the VW Group are likely to follow suit, along with many other rival manufacturers, who are attracted by the more advanced voice recognition technology built into systems like Alexa and the rival Apple system, Siri. Factor in the inability of a smart speaker to actually let users see the product in question or quickly browse through reviews, or the mechanics of switching between shipping and payment options, and ordering via voice suddenly doesn't sound all that great when users' money is on the line. In fact, so far this year, only about 2% of consumers made a purchase with their voice commands. There are instances when Alexa doesn't know the answer to a particular question. It does not matter whether you are managing your personal schedule, listen to music, navigate a route to the destination, reading the news or looking for nearest service center Seat.
This new feature was spotted when a user asked Alexa for more information about a news story and Alexa responded by saying it doesn't have answers to all questions sometimes.
So what could be holding Amazon's potentially-lucrative Alexa sales back? "We want to enable customers to shop in whatever way is easiest for them". (Thus, the inclination towards home products, for example, phone charger, a new T.V., or a kitchen knife) is more, as the exact selection of the item doesn't matter much.
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