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giftedviz.com January 18, 2019


Samsung Galaxy M series leaks ahead of the official launch

14 January 2019, 05:11 | Megan Pierce

Samsung Galaxy M Series price in India to start from less than Rs. 10,000

Samsung Galaxy M Series India Launch Set for January 28 Company Confirms

Samsung's microsite went live today in India which also confirms the launch date which is January 28.

"This new series would have done well for Samsung in the offline channel, which contributes to around 80% of its handset sales in India..."

It is worth noting that the new Galaxy M series will take the place of the budget Galaxy J series, and for a starter, the series will pack premium features to give the much-needed push to Samsung in the budget segment. The series will be targetted towards the country's millennials, hence the nomenclature, "M". However, Samsung in its press release noted that the Galaxy M series smartphones will come with "powerful display, powerful camera, powerful battery and a powerful processor helping the smartphones deliver power-packed performance". The Galaxy M series is expected to come to parts of Europe as well.

Asim Warsi did not reveal the names of the Galaxy M phones that will be launched in India later this month.

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While there used to be a very clear divide between mid-range smartphones and high-end flagships, the lines have increasingly blurred over the past few years. So expect their specifications and features comparable to phones from the likes of Xiaomi, Honor, Realme, etc. Samsung's online sales in India are expected to double after this launch.

Earlier, Samsung confirmed the Galaxy M devices would be priced between Rs 10,000 and Rs 20,000, giving a tough fight to brands such as Xiaomi, Asus, Honor, HMD Global and Motorola.

The Galaxy M10 and Galaxy M20 will be Samsung's first smartphones to come with the Infinity V notch display.

He said that Samsung finished the October-December 2018 quarter with 40% market share by value, as per GFK data, with a "healthy growth over the previous year".



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